Learn about cookies and similar technologies, how they relate to browsing CompareFeed and where to find the settings that help you manage them.
Last updated: 30 September 2026
This policy explains how CompareFeed.com uses cookies and similar technologies, what they do and how you can manage them.
Cookies are small files stored by your browser when you visit a website. They can help a website operate, recognise a browser or understand how its pages are used.
Some cookies last only for a browsing session. Others remain for a set period or until you delete them. Similar technologies can also store information in your browser.
We use Google Analytics to understand how visitors find and use CompareFeed. This helps us identify useful content, improve navigation and understand which categories attract interest.
Analytics information can include pages viewed, interactions, referral sources, browser and device information, approximate location and identifiers associated with a browser or visit.
Google Analytics cookies help distinguish browsers and understand visits. We do not use Google Analytics to collect the names, email addresses or messages submitted through our contact form.
Read more about Google’s privacy practices .
CompareFeed uses Cloudflare to help deliver the website, maintain availability and protect it against malicious traffic and automated abuse.
Cloudflare may use security cookies when particular protection features are active. These can help identify automated traffic or remember that a browser has successfully completed a security check.
Not every visitor will receive every Cloudflare cookie. Their use depends on the security features enabled and the requests made to the website.
Further information is available in Cloudflare’s cookie documentation .
The following cookies are associated with the services we use. Google Analytics names and expiry periods can vary with its configuration. Cloudflare cookies are conditional on the relevant security features being used.
| Cookie | Service | Purpose | Typical duration |
|---|---|---|---|
| _ga | Google Analytics | Helps distinguish browsers for audience measurement. | Default expiry of two years; settings and browser restrictions may shorten this. |
| _ga_ followed by an identifier | Google Analytics | Maintains session information for a Google Analytics 4 property. | Default expiry of two years; settings and browser restrictions may shorten this. |
| __cf_bm | Cloudflare | Supports bot protection where the relevant feature is enabled. | Expires after 30 minutes of continuous inactivity. |
| cf_clearance | Cloudflare | Records successful security checks and supports challenge protection where used. | Depends on the security settings and check involved. |
You can inspect the cookies currently stored for CompareFeed through your browser’s privacy settings or developer tools. Cookie names alone do not identify you by name.
Your browser lets you view, delete or restrict cookies. Options are usually available in its privacy or security settings. You can also clear cookies already stored for CompareFeed.
Blocking security cookies may cause repeated verification checks or affect access to parts of the website. Deleting cookies does not automatically prevent new cookies from being stored on a later visit.
Google provides an Analytics opt-out browser add-on for supported browsers. This helps prevent supported Google Analytics scripts from sharing visit information with Google Analytics.
Where a cookie preference panel is displayed on CompareFeed, use it to manage optional analytics cookies. Browser settings and Google’s opt-out tool provide additional controls.
CompareFeed links to manufacturers, retailers and service providers. When you follow an external link, that website manages its own cookies and tracking technologies.
Read the destination website’s cookie and privacy information before providing personal information or completing a purchase or booking.
Our website is hosted in a London data centre. Google and Cloudflare may process information in other countries under their service arrangements, so UK hosting does not mean all processing takes place exclusively in the UK.
Read our privacy policy for more information about personal information and enquiries.
If you have a question about this policy, email [email protected] or visit our contact page.
We may update this policy when our services or website settings change. The date above shows when this page was last updated.
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